Some of us Tweet, some Instagram and others Pinterest… but almost everyone is on Facebook. Facebook for Business serves up pages that are interesting to users it has learned are seeking particular services, through observation of things the user has recently sought on line. Algorithms know from your activities whether you are interested in a new kitchen, a home brew kit, a black dress or maybe a trampoline! This is why when you are using Facebook, those sponsored Ad’s play as if they know what you want… because they do, we make sure of that.
These days most Australians use the internet to find the things that we need.
Sometimes we are showed different results in different browsers... and all these results are not actual unadjusted Google results, and exclusive to that local computer only.
Google likes to refer websites that are well 'linked' with other websites of a similar nature. The concept is that when you use Google you find not only what you are searching for, but also websites that provide many useful links to and from sites with related subjects.